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Layer 03/ 05

Claude.

Writes the brief, scores ICP fit, wired into the record via MCP.

Claude wired into HubSpot records via the Model Context Protocol. Custom prompts per use case, batch-ready, token logs in BigQuery you can watch.

1M+
Tokens / day
<2min
Account brief
~€0.05
Cost / enrichment
100%
Auditable
How I solve it

How I set it up for you.

  • Prompts versioned in Git, deployed via CI
  • Batch enrichment over the entire CRM list
  • MCP server feeds live records to the model
  • Token cost transparent per workflow + per lead
Toolchain
Anthropic APIMCP ServerVercel AI SDKPrompts-as-CodeTool CallsStreamingPrompt CachingToken LogsAnthropic APIMCP ServerVercel AI SDKPrompts-as-CodeTool CallsStreamingPrompt CachingToken Logs
Record → MCP → Claude → brief
Record
Acme GmbH
42 emp · DE
Live fetch
MCP Server
crm.read
Model
Claude
claude-sonnet-4.51,248 tok
Enriched
ICP-Match
0.87+ brief.md

MCP server fetches the live HubSpot record, Claude analyzes, scores, writes the brief. Token cost transparent.

Example workflow

Example: ICP-match enrichment

  1. 01Account ID arrives from HubSpot
  2. 02MCP fetches properties + LinkedIn snapshot
  3. 03Claude analyzes and scores ICP fit
  4. 04Score + brief land back in HubSpot

Want me to build this for you?

30 min demo. I walk you through a real setup, live.