01 · Brief
The vaulted shop full of Black Forest cuckoo clocks had no digital home. Before visiting, guests lacked imagery, orientation and an English version for international visitors.
All cases
Selected work · 2026Web design · Live
InnResidenz
Nine chapters lead through the vaulted shop at Residenzplatz 5, from the display wall and clockwork to the house itself.
Cuckoo clocks, Passau old town
Open website
The website translates the physical vaulted shop into a tour rather than a storefront. Images come before copy. Motion follows chain, pendulum and door while the interface stays quiet enough for the brand's museum-like register.
Services
- 01Creative direction
- 02Web design
- 03Motion design
- 04Frontend development
- 05Photography system
- 06SEO and GDPR
02 · Approach
The site begins inside the dark vaulted shop and turns light at the threshold. From there, one continuous scroll choreography moves through the display, history, clockwork, host, house and location.
03 · Outcome
A bilingual one-pager with 42 prepared DSLR photographs, interactive clock anatomy, audio, a facade morph and a custom map for Residenzplatz.
Technology
Next.js · GSAP · Lenis · Web Audio · Tailwind · Vercel
What carries the work
01
Dark-to-light choreography from the vaulted room into the tour
02
Curated salon wall built from 42 original photographs
03
Interactive anatomy of a cuckoo clock with audio
04
Facade-to-mark morph explaining the brand's origin
05
Bilingual routing with independently written German and English versions
06
Dedicated layout states for mobile, tablet, foldable and wide screens
Visual sequence
02—04
Case study · InnResidenz
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